The Nielsen website NIQ predicts that most shoppers will prioritize deals, promotions, and bulk purchasing this season due to inflationary concerns and pressures. At the same time, click-and-collect, online ordering, and increased interest in meal kits and prepared foods will increase due to busy schedules and efficient shopping offerings from many retailers. For more details on these predictions, click here:
BJs decor by Off The Wall Co.
The Website, blog, and podcast Total Retail predicts that the categories most likely to be impacted negatively this season will be electronics (53%), health and beauty (45%), and toys (44%). Home goods and groceries will take the smallest hits, at around 35%.
For more detailed information from Total Retail, click here:
JOANN millwork and signage by Off The Wall Co.
Simon Kucher focuses on categories that will see an increase and what age groups will be spending the most. Overall, they predict each household will spend 8% more than they did in 2023, with Millenials and Gen Z leading the pack. For the fullest and deepest analyses of what to expect this holiday season, visit this website: